AOL, Comcast, Gmail, and Outlook.com open up at EEC15 The 2015 Email Evolution Conference ( #EEC15 ) just wrapped up, and the closing act was a noteworthy one. Four of the largest ISPs on one side, email marketers on the other. Paul Rock ( AOL ), Matthew Moleski ( Comcast ), Sri Somanchi ( Gmail ), and John Scarrow ( Outlook.com ) answered questions by Dennis Dayman (ReturnPath), Ryan Phelan (Acxiom Digital Impact), and many in the audience. What does engagement really mean for an ISP? Do opens matter? And clicks? Is reputation affected by inactive recipients? What else matters? What doesn’t? What do they tell their own email marketing team? Here are my notes on what the big 4 ISPs shared with us… before I forget! What does inbox engagement really mean? My inbox is different than yours The inbox is not a “global” concept: my inbox is different than everyone else’s. That’s how the Big 4 all see it: sender reputation and inboxing are two dif...
Soundtrack: Facing The Giants
ReplyDeleteTitle: Completely (Ana Laura)
The secret of life is letting go
the secret of love is letting it show
in all that I do
in all that I say
right here in this moment
the power of prayer is in a humble cry
the power of change is in giving my life
and laying it down
down at your feet
right here in this moment
chorus:
take my heart
take my soul
I surrender everything to your control
and let all that is with in me lift up to you and say
I am yours and yours alone
completely
This journey of life is a search for truth
this journey of faith is following you
every step of the way
through the joy and the pain right here in this moment
Chorus
Vamp: right here, right now, and for the rest of my life
Hear me say
Chorus
I am yours and yours alone
Completely